Applications
Rolling admissions
Accepted while space or waitlist places remain

by National Student Leadership Conference
A six-day, hands-on introduction to entrepreneurship, marketing and leadership through team workshops, campus life and educational trips.
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Current status
Applications open
Eligibility
Current Grades 6-8
Age range / Year group
Ages 11-14
Location / Region
San Francisco
Cost
$2,695
Duration
6 days
Format
In-person
Application deadline
Rolling · Next cycle not announced yet. These dates are from the latest verified cycle and should be used as a reference only.
Save programStudents explore how ideas become products through workshops in entrepreneurship, marketing, advertising and brand communication.
Teams identify consumer needs, develop a business concept and present their idea, combining practical business thinking with communication practice.
Leadership workshops, college-campus life and educational trips make this broader than a classroom-only business course.
Business is an immersive National Student Leadership Conference program introducing middle school students to entrepreneurship, marketing and pricing strategy. Students work in teams to turn an idea into a product concept and consider how brands connect with customers.
The practical experience includes business simulations, leadership workshops and a final concept presentation. Campus life and location-specific trips add social and career-exploration elements to the academic work.
The program moves from product ideation to marketing and presentation, giving the workshops a clear practical arc.
Students respond to realistic brand challenges, including audience targeting, advertising and social media communication.
A dedicated leadership curriculum develops communication, listening, empathy and goal-setting alongside business knowledge.
Residential and commuter routes give families two ways to access the same full-day campus experience.
Location-specific business and cultural trips connect workshop learning with organisations and landmarks.
Curious middle school students who enjoy teamwork, creative problem-solving and presenting ideas, even if they have not studied business before.
You want advanced finance theory, formal qualifications or a quiet, lecture-led course with little group work.
It can be worthwhile for a younger student who wants a structured first look at entrepreneurship while building confidence in teamwork and presentation. The combination of workshops, leadership activities and campus life offers more variety than a short classroom course.
The limitation is cost: the experience is intensive but brief, and it does not provide a formal business qualification. Families should compare the residential and commuter options, scholarship prospects and the value of travel before committing.

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Cost and what is included
$2,695; includes Housing for residential students, Breakfast, lunch and dinner, Course materials and academic expenses, Trips, tours and activities, Off-campus event transportation.
Accommodation
Campus dormitory
Meals
Breakfast, lunch and dinner
Provider details
Review the National Student Leadership Conference provider page and official sources before making a final decision.
Dates and logistics
6 days; San Francisco.
What to check before committing
Confirm current dates, payment terms, travel arrangements, cancellation rules and what is included with the provider.
Compare this program with similar options before deciding on dates, cost, format and fit.
Compare with similar programsEffort level
Moderate to high during the six-day program.
Best started
Begin planning six to eight weeks before a preferred session, allowing time for enrollment, travel and payment arrangements.
Main challenge
Developing and presenting a coherent business idea as a team.
Think of a product or service you admire and identify its target customer.
Practise explaining one idea clearly in under two minutes.
Discuss whether residential or commuter attendance works best for your family.
Review travel arrangements, dietary needs and scholarship timing early.
Useful if
You can contribute ideas, listen to others and speak to a group.
Students work through a practical business-development sequence while also completing leadership workshops and taking part in campus and off-campus activities.
Identify a gap in the marketplace and propose a product idea.
Define the target audience and adapt the product to customer needs.
Develop persuasive advertising for the new product.
Respond to simulated social media activity for the brand.
Collaborate on a business concept and present it to others.
Complete leadership workshops on communication, listening, empathy and goals.
Join location-specific educational and cultural trips.
Next cycle not announced yet. These dates are from the latest verified cycle and should be used as a reference only.
Applications
Rolling admissions
Accepted while space or waitlist places remain
Application deadline
27 July 2026
American University — Residential — 16-21 June 2026
16-21 June 2026
American University — Residential — 26 June-1 July 2026
26 June-1 July 2026
American University — Residential — 5-10 July 2026
5-10 July 2026
University of California, Berkeley — Residential — 13-18 July 2026
13-18 July 2026
University of California, Berkeley — Residential — 22-27 July 2026
22-27 July 2026
| Milestone | Date | Timezone | Status | |
|---|---|---|---|---|
Applications | Rolling admissions | Local | Reference date | |
Application deadline | 27 July 2026 | Local | Reference date | |
American University — Residential — 16-21 June 2026 | 16-21 June 2026 | Local | Reference date | |
American University — Residential — 26 June-1 July 2026 | 26 June-1 July 2026 | Local | Reference date | |
American University — Residential — 5-10 July 2026 | 5-10 July 2026 | Local | Reference date | |
University of California, Berkeley — Residential — 13-18 July 2026 | 13-18 July 2026 | Local | Reference date | |
University of California, Berkeley — Residential — 22-27 July 2026 | 22-27 July 2026 | Local | Reference date |
At least 11 years old
Currently enrolled in Grade 6, 7 or 8
Academic excellence and leadership ability encouraged
Current eighth graders attend middle school programs only
Program fee
$2,695; $3,095 — Commuter; residential
Funding or discounts
What's included
Housing for residential students, Breakfast, lunch and dinner, Course materials and academic expenses, Trips, tours and activities, Off-campus event transportation
Open the official online enrollment portal.
Create or retrieve an NSLC ID.
Enter the student's birth date, gender and current grade.
Choose an available Business session and attendance option.
Complete the online enrollment details.
Pay the required deposit by card, or arrange payment by check.
Apply separately for financial assistance after enrollment if needed.
Next step with Succeed
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Succeed replies first, usually within a working day
The program covers the following focus areas.
Product ideation
Recognise marketplace gaps and design ideas around real consumer needs.
Marketing strategy
Define a target audience and align a product with its preferences.
Advertising
Create persuasive campaigns that communicate a product's appeal.
Brand communication
Practise public relations through simulated social media responses.
Leadership
Build communication, listening, empathy and goal-setting skills.
Curriculum may be adjusted based on participant interests and current developments.
A typical day during the program.
Commuter students check in on campus each morning.
Students take part in academic, leadership, meal and activity sessions.
Commuter students leave campus after the day's activities.
Students work in smaller groups accompanied by dedicated Team Advisors during program activities. The program also connects academic exploration with professional insight, though individual business instructors are not named.
Team Advisors also serve as Resident Advisors for overnight supervision.
Commuter tuition does not include housing; travel to and from the program is separate.
After completing this program, participants often pursue:
Use the experience to decide whether business subjects interest you.
Build examples of teamwork and communication for future applications.
Develop confidence presenting ideas to a group.
Apply leadership skills within school or community activities.
Progress later to more specialised entrepreneurship, finance or marketing study.
The program does not state a formal qualification or middle-school college-credit option.
The latest verified program ran at American University in Washington, DC, and the University of California, Berkeley in the San Francisco Bay Area. Students learn on a university campus and join location-specific educational and cultural trips.
The next cycle's campuses have not yet been announced.
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Content reviewed by
Co-founder, Succeed | Founder, Immerse Education (2012–2026)
Sean works at the intersection of academic enrichment, program quality and university preparation, with expertise in evaluating pre-university experiences for ambitious secondary school students.
Succeed uses official provider information where available, but keeps this public page focused on comparison and planning inside Succeed.
Program details checked
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We use source material to verify core facts, then show older cycle dates as reference when a current cycle is not available. Always check current application instructions before applying.
Middle School Summer Business Program
by National Student Leadership Conference
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